Seminário LIDE

Seminário LIDE

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Participamos hoje pela manhã de um Seminário promovido pelo LIDE, com o ministro-chefe da Secretaria de Comunicação Social da presidência da república,Edinho Silva, onde foi debatido a comunicação social governamental, em uma época de baixa popularidade do governo atual. Entre outras coisas, Edinho citou as Olimpíadas de 2016 como uma oportunidade de resgate da popularidade governamental, bem como os desafios de se ter um baixo investimento em publicidade para o próximo ano. O debate foi intermediado pelo Presidente do Lide, João Dória, com a participação dos executivos representantes das empresas Gocil, EMS e SBT.

 

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109 comentários

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